The event, which will run from 11am till 1pm, is in aid of the mental health charity, MIND. Loraine Rance, director at Point Recruitment said: It is World Mental Health Day on the October 10 and we wanted to do something to raise vital funds for our chosen mental health charity, MIND. It is a cause that is close to our hearts, and we fully support MINDs mission to provide advice and support to empower anyone experiencing a mental health problem. They campaign tirelessly to improve mental health services, raise awareness and promote understanding. Point Recruitment would like to encourage everyone to come along and show their support by buying their cakes. All money raised will go to MIND.