FOR companies interested in developing trading links with Belgium business development specialists Deyton Bell have organised three seminars in mid-June. Speakers for the seminars will include Nick Farrow, chairman of IoD Norfolk, Chris Kubicki and Bradle

FOR companies interested in developing trading links with Belgium business development specialists Deyton Bell have organised three seminars in mid-June.

Speakers for the seminars will include Nick Farrow, chairman of IoD Norfolk, Chris Kubicki and Bradley Rowley, senior trade advisers for East of England International, Keith Lambourne, chairman of Global Trade Network, Henk Verstraete, tax partner for Liedekerke, one of Belgium's leading law firms, and Ben de Smit, economic and commercial cousellor for Belgium.

The events are supported by UKT&I, East of England International, regional chambers of commerce, regional branches of the Institute of Directors, Global Trade Network and Business Link East.

The three-hour seminars, which are open to all businesses across the region, will take place on Tuesday June 16 at Dunston Hall in Norwich, Wednesday June 17 at Orton Hall Hotel in Peterborough and on Thursday June 18 at the Imperial War Museum, Duxford.

Ben de Smit said: "Belgium boasts a uniquely central location at the crossroads of European Trade and in this current economic climate there is a need for organisations to look for new businesses opportunities beyond UK shores and we will be demonstrating how Belgium can help them do this."

Chris Kubicki added: "Over recent years the focus of international trade promotion has centred on developing markets, notably China, India and Brazil. Our trading partners, particularly those in Northern Europe, have barely been mentioned, yet they remain among the strongest, far exceeding returns from the "new" markets.

"Benelux and other European markets have proved to be less volatile and continue to provide solid demand in difficult trading periods. Faced with the current situation in the world's economy, it is essential that export resources be directed most effectively at those markets where risks are low and the sales and marketing process can be fully supported.

"Northern Europe fits these criteria perfectly and now is the right time to revisit these important markets."

INFORMATION: To book on to one of the seminars contact Jessica Heavey, client development manager at Deyton Bell on 01223 873033, via e-mail to jessica@deytonbell.com or visit www.deytonbell.com/events.php