To mark the launch of its latest self-adhesive tape, Le Mark has partnered with up and coming British rock band Star from Ivy. The full-length video, titled Cant Breathe, shows both the set up and performance using the companys new Magtape Xtreme. Speaking of the video, Stuart Gibbons, managing director, said: Its been the best product launch to work on, when you have a fantastic new product what better way to link it with a memorable music track? The benefit to our dealers and end user clients alike is you get to see Magtape Professional tapes working on practical solutions found every day on a stage or in a studio. The video was officially launched at the international trade fair Pro Light & Sound Frankfurt. To watch the video, go to youtu.be/7XlYTOP6BFU.